We made it!
It’s the end of a decade and everyone is excited for the new year.
As small business owners most of us fall into the same cycle of refreshing our perspective, motivation and strategies to work harder and do better overall.
But how do we determine the right moves to make for our businesses to be successful? How do push ourselves to grow as a business and as a business owner? Let dive into it.
If you’re in the mindset to revamp and go hard in the new year, then take notes because this energy is essential.
Taking the time to reflect on what worked for us and what didn’t work helps us be more productive. We need to access
Our mistakes and weaknesses to create better processes, a better product and essentially better experiences for our customers.
We also need to acknowledge the work we have done in our businesses. Entrepreneurship and owning a small business is highly stressful. When things aren’t going well sometimes we think of giving up. In this past year we’ve made progress. We’ve made sales, we tried new strategies and tools to promote ourselves to the world. Maybe a few didn’t work out this time but some may have worked!
These tasks that we do, where we feel like we need to get ourselves together is part of our business development.
Business development can be taken to mean any activity by either a small or large organization, non-profit or for-profit enterprise which serves the purpose of ‘developing‘ the business in some way.
The mistake we make is we lose that energy towards the end of January and if you’re lucky mid February. It’s easy to run our business goals for the new year just like we set our resolutions for the new year. So Imma new you to keep that same energy all year long.
Do not give up on your business, just because things aren’t kicking off right away.
Customers need to trust you.
They need time to get to know you.
Instead of waiting an entire year to analyze and refresh your business. Set multiple “New Years” for you business. Set a goal for your larger milestones and create a deadline every two to three months (depending on the task) to check in.
Another bad habit we do as a business owners at the end of the year is we only focus on our sales and we determine our success based off a number￼. We have to look across the board when it comes to running our business not only do we need to look at ourselves but we also need to look other pieces such as our customer service￼, systems
Business development activities extend across different departments, including sales, marketing, project management, product management and vendor management. Networking, negotiations, partnerships, and cost-savings efforts are also involved.
Get excited for the new year. Get equipped. And start executing so you can reap the rewards throughout the year.
PS. One way you can get a jump start is by having a consultation with me. I can do an assessment, create a plan and give a solid recommendation for your goals.